Small Business Economic Summit

Pendergast PR and The State of California called on us to help them create a Small Business Economic Summit for the State of California.  We interviewed key small business leaders throughout the state and developed a creative strategy in response to the needs and concerns our interviews revealed.

We delivered:

• a small business needs assessment
• Summit name and collateral
• a creative brief and roll-out strategy
• conference content development
• a dog & pony show for government agencies and strategic alliances